Privacy Policy

Last updated October 21, 2026

Snowly is an app for skiing with friends: it shows your team on the trail map, alerts you when someone goes offline, sends SOS alerts, and records your ski days. This policy explains what we collect to do that, who sees it, and how long we keep it. In short: no ads, no trackers, and your location goes only to the people you ski with.

What we collect

• Account. Your email address or your Sign in with Apple identity (which may be a private relay address), the name and color you choose, your profile photo if you add one, and your invite code.
• Location. While you share your location or record a ski day, your position, altitude, speed and accuracy. The server keeps only your latest position and deletes it after 24 hours.
• Ski days. The days you record: times, runs, lifts, vertical, distance, top speed, the GPS track, the resort, who you skied with, and heart rate and calories if you use Apple Watch. These are kept so they sync across your devices, until you delete them.
• Trips and friends. Your friends, the trips you create or join (resort, date, team name) and an optional ticket note that only you can see.
• Team radio. Voice messages you send on a trip, kept for 24 hours.
• SOS. When you send an SOS: its type (manual or fall), your position, the nearest trail, and your track from the 10 minutes before, plus who responded.
• Devices. Push notification tokens and your app language, so we can send alerts.
• Purchases. App Store transaction details for Snowly Pro and day passes, to unlock them on your account. Apple handles payment; we never see your card.
• Technical. IP addresses, used briefly to limit abuse, and server logs. We also check that requests come from the genuine Snowly app (Apple App Attest).

Who sees your information

• Your team—people who joined the same trip as you that day—sees your live position, unless you turn sharing off. If you set sharing to “Always”, all your friends see it too.
• Your friends see your name, photo and the trips you share with them.
• SOS recipients see your position and track while the SOS is open. If it widens to Snowly skiers nearby, they see your name and position but not your photo.
• Nobody else. We don't sell your information, show ads, or use third-party analytics or advertising trackers.

Services we use

We use a small number of providers to run Snowly. They process data on our behalf and only for this purpose:

• Tencent Cloud (Hong Kong) hosts our servers, our database and this website.
• Apple for Sign in with Apple, push notifications, App Store purchases, App Attest and WeatherKit (weather is looked up for resorts, not for your position).
• Resend (United States) delivers sign-in code emails.
• Mapbox provides map tiles. Your device requests the tiles for the area on screen; Mapbox's own privacy policy applies to those requests.

Data is stored in Hong Kong. If you're in mainland China or another country, your information is transferred there to provide the service.

On your device

Apple Health access is optional. If you turn it on, Snowly saves ski days to Health as workouts and reads heart rate from your Apple Watch workouts. We don't use Health data for anything else. The camera is used only to scan QR codes, the microphone only while you hold the talk button, and Bluetooth and nearby interaction only for adding friends and finding someone during an SOS.

How long we keep it

• Live location: your latest position only, deleted after 24 hours.
• Team radio messages: 24 hours.
• Ski days and tracks: until you delete them or your account.
• Server event logs: 30 days.
• Everything else: until you delete your account.

Your choices and rights

You can turn location sharing off or change who sees you in Settings › Privacy › Location Sharing, delete any ski day, and delete your account in Settings › Account › Delete Account—this deletes your data from our servers and revokes Sign in with Apple. You can also email us to access, correct, export or delete your information, or to ask a question about this policy.

Children

Snowly isn't directed at children under 14. If you believe a child has given us information, contact us and we'll delete it.

Changes

If we change this policy, we'll update the date above, and tell you in the app for significant changes.

Contact: support@getsnowly.com